Les facteurs explicatifs de la fidélisation des clients : Cas Ooredoo Algérie
| dc.contributor.author | Abbachi Messaouda | |
| dc.date.accessioned | 2025-05-15T09:56:24Z | |
| dc.date.issued | 2020-09-22 | |
| dc.description.abstract | The competitive world in which the company operates requiers that the latter treat with care its established relationship with its customers, privileged relationships based on trust, effective communication and a high level of satisfaction in order to retain them for a long time, to ensure a certain level of stability and guarantee the sustainability of the company and multiply its profits | |
| dc.identifier.uri | https://dspace.esm-tlemcen.dz/handle/123456789/157 | |
| dc.language.iso | fr | |
| dc.publisher | école superieure de managment tlemcen | |
| dc.subject | Relationship marketing – Loyality – CRM – Satisfaction – Competition | |
| dc.title | Les facteurs explicatifs de la fidélisation des clients : Cas Ooredoo Algérie | |
| dc.type | Thesis |