اثــــــــــر العلاقات العامة على مبيعات المؤسسة SARL SOLHYD دارســــــــــــــــة حــــــالـــــة مؤسســـــــــــــــــــــــــــــــــــــــــــة

Abstract

In this study, a very important topic was addressed and represented in the impact of public relations on the sales of the institution, by highlighting the SARL SOLHYD institution and trying to identify the strategies used to improve its sales. The study dealt with a topic in terms of the concept of public relations, its importance, principles and most important strategies, with defining the concept of the public and its types in addition to diving into the public relations audiences of the institution. to achieve this improvement. We also aim through this study to know the degree of public relations contribution and its impact on sales.