Management et stratégies d’entreprises

Permanent URI for this collectionhttps://dspace.esm-tlemcen.dz/handle/123456789/4

Le master management et stratégies des entreprises est un domaine et une profession qui est au cœur de l’activité de l’entreprise avec ses concepts, ses méthodes, ses règles, ses principes et ses outils. La qualité cette formation en management génère des performances entrepreneuriales nécessaires pour la relance économique du pays. Dans ce contexte, ce parcours permet la maitrise des connaissances pour un savoir-faire et l’acquisition des compétences nécessaires pour la réussite des entreprises.

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    Modalités et démarches de création d’une startup en Algérie Cas Projet startup : GAIDO
    (Ecole Superieure De Managment Tlemcen, 2022-07-26) BENABDELAZIZ WAIL
    The creation of a start-up goes through several stages from the preparation phase to the realization phase of the project. The successful launch of a project requires a rigorous and conscious approach. It presupposes on the part of the future entrepreneur the entrepreneurial qualities and capacities to gradually lead the different stages of the creation process. For my part, the GAIDO project, which is my own project, is an innovative solution for digitizing the Algerian tourism sector; I first started looking for a good idea for creating a business, then checked whether this idea was really an exploitable opportunity, then I had to transform this opportunity into a viable company which from its start maximizes its growth potential.
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    L’impact de la communication interne sur la motivation des salariés Cas pratique : l’entreprise des travaux publics bâtiments zizi chérif, Bejaia
    (école superieure de managment tlemcen, 2021) Ahmoudj lynda
    Within organizations, internal communication gradually goes beyond its role of transmitting information to become a real management tool. It is thus capable of bringing many benefits to organizations and in particular makes it possible to have a positive influence on the employee, in various ways. The aim of this research is to show how internal communication manages to influence the motivation and the quality of the employee's work. To do this, this brief is made up of two parts. The first takes up a theoretical framework linked to the two main concepts: internal communication, motivation at work. The second presents a theoretical approach on the host organization and the conclusions drawn by a questionnaire distributed to the various socio- professional categories exist within the ETBPH Company. For our study we pursued a quantitative method, with the personnel of the company "ETBPH, PI", from a sample of (83 responses) on a questionnaire containing 3 axes (personal data, internal communication and communication impact internal on employee motivation) We have come to the fact that internal communication has a positive influence on staff motivation, developing an internal communication strategy improves the performance and productivity of the company.