Management et stratégies d’entreprises

Permanent URI for this collectionhttps://dspace.esm-tlemcen.dz/handle/123456789/4

Le master management et stratégies des entreprises est un domaine et une profession qui est au cœur de l’activité de l’entreprise avec ses concepts, ses méthodes, ses règles, ses principes et ses outils. La qualité cette formation en management génère des performances entrepreneuriales nécessaires pour la relance économique du pays. Dans ce contexte, ce parcours permet la maitrise des connaissances pour un savoir-faire et l’acquisition des compétences nécessaires pour la réussite des entreprises.

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    Projet de creation d’une startup : la startup DOWAYA
    (école superieure de managment tlemcen, 2021-07-13) DJILALI MAMMAR Houaria
    Start-ups are considered one of the most important engines of economic growth for countries, where attention has become necessary due to their great importance in the development of the national economy. because they contribute from an economic point of view to the achievement of development, while from a social point of view they lead to a reduction in the severity of unemployment. Medium and medium-sized enterprises in Algeria are one of the pillars of economic and social development, through the extent of their contribution to national income, creating added value, reducing unemployment, contributing to employment and ensuring good -be social. There is a fundamental difference between start-ups and small and medium-sized enterprises, but they both agree to achieve common goals of reducing unemployment, supporting employment policy and contributing to social development and economic. support, the most important of which is to submit them to a training that qualifies them To experiment with the implementation of an innovative idea
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    Change management and its impact on administrative creativity: The case of INDUSTRIAL SEMOLINA OF MITIDJA “SIM” -Blida
    (école superieure de managment tlemcen, 2021) REMAL Amina
    Change management has crucial role in staying and enhancing he market share of the enterprises, especially if the enterprise takes the creativity into consideration. This research studies two important topics represent a challenge for the Algerian com- panies, the change management and the administrative creativity. The main purpose of this study is to identify the reality of change management and its impact on administra- tive creativity in industrial semolina of MITIDJA SIM -Blida-, data collection phase has been carried out through the questionnaire to the group of administration employees of industrial semolina of MITIDJA SIM -Blida-. For the data analysis phase IBM SPSS was used. Results revealed that the change management has a significant impact on the administrative creativity, also the deal with the resistance affects positively the creative skills of the employees. Companies need to adopt the creativity and the managing of change in order to survive the challenge of the expanding market